Total Advertising Cost of Sale (TACOS) Now Available
Released on 03/30/2020
Users can now track Total Advertising Cost of Sale (TACOS) in Downstream. This metric is available to users that have created a Vendor Central or Seller Central sales integration with Downstream. TACOS is a calculated by dividing Total Sales by advertising cost, compared with ACOS which is advertising-attributed sales divided by advertising cost. With this update, you can also track total sales and Advertising cost in the same chart.
Contact Us today to inquire about integrating your Vendor or Seller Central account with Downstream.